CCT310H5

Popular Culture and Society

How does consumerism affect symbolic production, circulation and transactions? Major modern theories of mass communication will be presented (Fiske, Bourdieu, Benjamin, Jenkins, Frankfurt school, and Marxist approaches). Students will explore new structures of mass communication in relation to popular culture systems, and their economic, technological and institutional dimensions. Topics include Disney, Hollywood, celebrity culture, social media, and user generated content in digital environments.